5 Things Meeting Planners Check Before They Book You
How bookers vet you — before they ever email
Booking decisions don't start with an email — they start with a search. A meeting planner looks you up, forms an impression in a couple of minutes, and only then decides whether to reach out. Here's what they're checking.
1. A reel that proves you can hold a room
The first thing they look for is evidence you've commanded a real stage in front of a real audience. No reel — or a weak one — and you're off the list before the conversation starts.
2. Recent footage
Clips from 2018 quietly signal you've slowed down. Recent, dated-looking content says you're active and in demand right now. This is the single biggest reason to film every engagement.
3. Social proof
Logos of events you've spoken at, testimonials from organizers, audience size — planners are reducing their risk, and proof other people booked you does that better than anything you say about yourself.
4. Consistency
They'll scroll your feed. A steady drumbeat of content reads as a working, in-demand speaker. Long silences read as someone who's hard to reach or no longer active.
5. A clear topic and an obvious way to book
If they can't tell in five seconds what you speak about and how to reach you, they move on to someone they can. Make your topic and your booking path impossible to miss.
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